As the owner of a house cleaning service, you might be looking for ways to grow your business. One way that has been proven effective is using Google Ads as an advertising channel. You’ll find out how in this post about it here!
In order for these ads to work effectively, you will need at least 100 clicks on them per day and a conversion rate of just under 70%. This means that 30% of people clicking your ad must end up becoming customers or leads for your company. Seems doable? Here are some strategies:
-It’s important not spam potential clients with advertisements; they’ll become irritated by constant messages from various providers and won’t click any ads anymore. Instead, you should only send them ads when it’s time to contact and offer services.
-Include a strong call-to-action in the ad, such as “schedule an appointment” or “let us come clean your home today.” This will encourage viewers to take action immediately instead of just reading about you for hours on end before taking any sort of step.
-Google Ads are most effective with high-quality images that show the company’s professionalism and quality workmanship, so make sure you include at least one photo in each advertisement!
You can also try advertising during off times like nighttime since people might be more open to being contacted after their day has ended. Anybody who is working during these periods will not see this ad, leaving more room for potential leads.