Facebook has quickly become a powerhouse for small business.
It provides businesses with the opportunity to target their desired audiences and drive targeted traffic on Facebook.
Since many plumbing companies are looking for new customers, it is important that they utilize this strategy in order to build up their customer base as well as help grow their company.
– Targeting potential clients by location or demographics: Businesses can choose who they want to reach through targeting specific people based on age, gender, household income level/education level (e.g., young parents), geographic area of residence and more simply by clicking “Create Audience” within some of your favorite ad campaigns set-up under “Manage Ad Campaigns” from your Facebook Business Manager.
– Creating ads that are relevant to your target audience: The most effective Facebook Ads for plumbing leads business will be those which actually resonate with the demographic of people you’re trying to reach, and it’s important to know what they like in order to create a successful ad.
That can take time but one way around this is by doing some research on how popular certain words or phrases are among certain demographics