Facebook Ads is a great way to promote a business in times of natural disaster. The cost per click is low but the potential to reach an extremely targeted audience is limitless. The key to success with this form of advertising is getting the word out before everyone else. One way to do this is by posting a news story on your local news website. This kind of content will get your business name out to people who may not have known you were there in the first place. A well-written article is worth much more than just one Facebook ad.
The Facebook Ads team is always available to answer questions and provide guidance. The live chat feature is a great way if you have any question about the process or what sort of content works best for your business. They can give advice on how to get started with this form of advertising as well. One thing they recommend doing before going through the ad set-up process is to make sure you are fully aware of your target audience.
This will help you make sure that the ads are targeted at your audience and not wasted on people who may never be in need of a garage building leads.
There are many other local sites where you can advertise on Facebook. To find them all, go to Google and search for your town and then look at the Google map. Every city will have a section of its website that has maps of the local streets and neighborhoods. This gives you a great way to advertise to the right people in the right places.