Locksmiths have had to adapt with the times and as such, find themselves in a time when they are not only responsible for their own business but also tasked with marketing. In order to get the word out about your services, you must use different marketing tactics than those of traditional brick-and-mortar businesses. Here is a list of some tried and true locksmithing marketing ideas that will help attract new customers:
-Build a website and make sure that it includes your company’s address and phone number.
A professional site will help to establish trust with potential customers who might be hesitant about trusting an unknown locksmith. You can even add photos of the store, staff members or vehicle fleet for added security.
When you are on social media platforms like Facebook, post updates about new business hours, discounts on certain services or promotions related to your industry in order to generate interest from those who follow you . This is also helpful if someone needs emergency service during off-hours; they’ll know where to go first!
-Hire people adept at taking care of marketing efforts online as well as offline so that everyone works together towards common goals. A social media manager will help to post updates on your company’s Facebook page and make sure that you appear higher in search engine results for keywords related to locksmithing.
-Create a business card with a QR code linking back to your website or social media accounts so people can get more information about what you offer without having the look up any links themselves. This saves them time as well as makes it easy for them to access this important contact information when needed most! The same idea applies if you want potential customers who are at home looking online for someone nearby; all they need is their phone, which is already within arm’s reach of 90% of the population.