It is important to find ways of getting your company out there and seen by as many people as possible. It’s no good relying on existing customers for word-of-mouth advertising, because they are unlikely to refer more business than necessary unless you have delivered something exceptional.
There are a number of things that you can do to get the attention of potential clients in London:
* Advertise through local newspapers or magazines. This may be expensive but it will also reach an audience who would not be found online. If this isn’t an option, then try speaking with them about adverts at bus stops or tube stations – these may be cheaper options!
* Create unique content that could go viral while also promoting your company. For example, if you have found an interesting way to solve a common lock-out problem then why not post it on YouTube and share the video across social media channels?
* Go into schools or colleges and speak with students about what they will need to know when starting out in this career path. This is also a great opportunity for them to ask questions which may be useful later in their lives – such as whether insurance packages are included with work contracts!
* Local networking events can be another good opportunity for getting people interested in your services. Don’t just talk about how amazing you are though, get visitors involved by asking them what type of locksmithing problems they face most often so that you can give them a more accurate quote!