Facebook Ads is a great way to promote a business in times of natural disaster. The cost per click is low but the potential to reach an extremely targeted audience is limitless. The key to success with this form of advertising is getting the word out before everyone else. One way to do this is by posting a news story on your local news website. This kind of content will get your business name out to people who may not have known you were there in the first place. A well-written article is worth much more than just one Facebook ad.
Another way to create a buzz about your business and spread the word is to share the ad on your business’s Facebook page. Everyone who logs into Facebook has access to this kind of information. Posting an ad on a local news site is a great way to reach the targeted audience Facebook has created for the city/state you are in. It may take several days or weeks but once word gets out, there will be plenty of people in your area who have seen a news story about your business.
As soon as the post hits the news feeds of those who have liked your business page, you will begin to receive leads. If you have any damaged items, they could bring in a lot of business. People who need to find a temporary place to live are also likely to use Facebook to find out if they have to go through the process of replacing their home or belongings and will open their doors to you if they need help because of your business.
The ads can also be used to market your rental properties. They can include photos of the property, a map of it, descriptions and floor plans. This helps potential renters know more about what they are getting into before moving in. It also makes the house more attractive to prospective buyers and leads to more responses.
You can also create Facebook ads for your business on Craigslist. They have an online form where anyone can list their items for sale. The responses will come from people in your local community. All you have to do is create a post containing your ad and then complete the request form. Craigslist will then verify that the person is in your area and will help you by adding you to their directory.
There are many other local sites where you can advertise on Facebook. To find them all, go to Google and search for your town and then look at the Google map. Every city will have a section of its website that has maps of the local streets and neighborhoods. This gives you a great way to advertise to the right people in the right places.