If you are in the towing industry, it is imperative that you gather leads. You need an ongoing supply of potential clients so your business can grow and flourish! There’s no better way than by utilizing the internet for lead gathering. It offers a wealth of opportunity, especially when using various social media platforms like Facebook or Twitter.
There are plenty of places out there where people reach out looking for help with their vehicle problems – but not everyone needs assistance from a tow truck company. For instance car dealerships might try to offer roadside service which isn’t something we specialize in as much as they do, so if someone looks on Yelp for “car dealer” complaints about them not giving good customer service then they would be directed towards our page to ask about our services.
This is why it’s so important for us, and any other business in the industry, to have a presence on social media – even if we only post once or twice a day at the most – because that will help us build up enough of an audience where someone might be able to find what they need just by searching through posts!