Branding is a key component in any advertising campaign, and this holds true for mobile mechanic leads. Even if the lead does not respond to your ad at first, they will be more likely to recognize you or contact you again because of the branding effect. To ensure that your ads are effective and memorable, make sure to include:
-The logo of your company on both social media profiles and business cards
-Your phone number prominently displayed in all advertisements
-Information about what services you offer (i.e., “We fix cars”)
It’s important when creating an advertisement that it is clear who the target audience should be. You can tailor content so that those with a specific interest like people looking for auto repair services will see the post. When writing your content, use words that are relevant to those industries and also include a call-to-action at the end of each advertisement so you can gauge how many leads are interested in what you have to offer them.
Lastly, make sure that you update your advertisements, including changing the background images and text. This will help to keep your ad relevant over time and attract more leads.