The internet has allowed locksmiths to reach out and connect with potential customers throughout the world, even if they don’t live in close proximity. As a result of this expansive marketing tool, many people who are seeking information about a locksmith find their way to your business website or contact page without you ever having reached out to them.
You can easily advertise for locksmith leads by simply using Google AdWords Express! To do so, go ahead and sign up for an account (if you haven’t already) then select “create new ad group from scratch” when prompted after logging in. Next choose which type of campaign you want: local search ads or remarketing campaigns. If you chose “local advertising” as your campaign, then you will be prompted to enter in a location and radius. If the local search ads are what you’re looking for, it is best to choose an area relatively close by so that people searching from their phone or computer near your business can find you more easily than if they searched on another side of town! Once this information has been entered into Google AdWords Express, proceed with entering details about your locksmith services like locking security topics and our service areas (you may also want to check out other options here). From there, decide how much money you would like to spend daily on advertising and set up the lifetime amount. After selecting these important factors which could help determine where potential customers might see themselves being directed to, you will be prompted to decide what type of ads or ad format you would like. The options are either “text only” which is a short and relatively simple message about your locksmith services; “image with text” where the headline consists of an image that speaks for itself and then there’s some smaller written content beneath it; or “video with call-to-action button” in case video marketing is something you want to try out!